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Writing Essays – Using Cultural Patterns to Create Newness
will do you I know of no official release process To make sure you have the most important features —–innovation—– In the thesis of your essay? That’s what I’m thinking. Neither do I.
Textbooks and teachers show you some writing that’s innovative, and then they say, “Do it like this.” Oh, sure, they give you isolated examples of forms you should use, such as introductions, thesis statements, topic sentences, body paragraphs, and conclusions. But they don’t give you A fixed, reusable process To create any of them, what are they?
It’s like a shoemaker showing an apprentice a box full of shoes and saying, “Here’s what these look like. Now make something like these.” Huh? yes, the right!
That’s why I wrote this—to share with you Proven process To create innovation in your essay.
The wonder that innovation is not taught in our writing is that innovation is all around us – on the Internet, in bookstores, in clothing stores, in automobile showrooms, in politics, and especially in movies. Either movies give us a new thrill, a new heartwarming or heartwarming story about some likeable or hate-worthy character, a new view of the universe (science fiction), some new and interesting insight into society or history, or some novel combination. These signs of innovation—-or we stay away in droves, don’t we?
What is interesting to me is why I see the reason we are not taught about creating innovation in writing. It seems to me that innovation is such a huge concept that no one has gotten a good handle on it, that there’s a good way to talk about it without mentioning a zillion different ones. new thing and none of us can really relate very well to a million different things. In short, a very short list of what’s missing Sections Innovation that we can all deal with.
I have a solution for that. I’ve researched this over the years, and I’ve found that there are only five different types of innovation:
Of course, it’s meaningless unless you understand what’s new always depending on what already old. New everything is new Older than anything else or already known and known. This is a pretty big group of things—-that are already known and known—-so it also needs to be broken down into smaller, manageable categories.
So here is my thoroughly researched, short, manageable set of categories what old That can be made something new:
- the language
Quite a short but thorough list, isn’t it? Can you think of anything that doesn’t fit into that compact little list? Neither do I. Glad we agree on that.
‘Okay,’ you’re probably thinking, ‘sounds good—-but how does this old-new thing work with these two little categories, anyway?’ Good question.
The most important thing to start with is the value from its set old scene department. Think positive and negative, good and bad, likes and dislikes – these are the essence of values because they are things we feel and what we feel is. value.
Marketing people have this whole thing down pat. They know that consumers will buy things they feel good about, and so marketers advertise that—
- add Customer positive feelings,
- minus From feelings of insecurity or mistrust,
- alternative Good feelings and ideas for old negative feelings and ideas,
- rearrangement The old way of ordering things,
- opposite Negative feelings of customers about an idea or product.
I could spend a lot of time on them, but since you’re reading this, you’re probably smart enough to remember examples of ads that use those new view options.
What I am now going to discuss with you are the cultural patterns that put some of these categories into everyday use. Once you have them in your writing toolbox, you can use them as templates to come up with thesis statements that are innovative.
The kind of cultural artifacts I’m talking about are everyday sayings or stories that give insight into life and contain elements of innovation, such as these two:
- The lion roars, but has no teeth – “Something or someone may seem great or powerful, but they don’t act that way,” meaning: All the influential people, all the brains, all the friends, all the energy, or great past track records may be as good as their track record indicates. Do not perform.
- Columbus breaking eggs – “It may seem really easy or really hard, but just the opposite is true,” meaning: instead of something being hard to do, it’s really very easy to do; Or something looks very easy, but it is really very difficult.
Look at that cultural pattern The lion roars, but has no teeth.
Remember the first two old view categories, values and expectations? They are the key. When they are reversed, you’ve got innovation, a new perspective. And this is exactly the pattern of the Lion Roar, But Has No Teeth. Normally, we expect a roaring lion to have the power to harm and kill, but when we learn that a roaring lion has no teeth, that expectation is nullified and reversed.
So let’s put it very simply—when people are aware of a superpower or superpower, they expect the person or thing with that power or superpower to do things right using that superpower or superpower. When that great power or talent doesn’t come as expected, it’s a new view reversal, like a lion roaring when it’s lost its teeth and lost the strength to back up that roar, the opposite of what you’d normally expect. When a lion roars.
For example, one student had the experience of being disappointed on a date without a kiss. In that way, the student’s frustration has no sense of innovation. But he plugs his experience into the cultural pattern of The Lion Roars, But Has No Teeth, and reveals it as the opposite of old perspective expectations. He concludes by writing an interesting new perspective for his essay:
- One of the stars of the football team asked me, a guy with a reputation with all the girls. I hope to have fun with him and treat him. But we went to the movies and then straight home, where I got a peck on the cheek and a lame, “That was fun, Wendy! Let’s do it again some time. Good night!” What a jerk!
Let’s see how things work with that other cultural pattern Columbus breaking the eggWhich is in the form of a story that has become part of our western culture’s way of thinking.
It is based on a popular story by Christopher Columbus. Columbus challenged some Spanish noblemen to stand an egg on its edge without any support. It was a very difficult task for them, and none of the superiors could do it. So Columbus simply tapped one end of the egg on the table, allowing the egg to stand upright on its own crushed surface. So the task seemed difficult, but was actually very easy to do, which is the essence of this cultural pattern.
A student wanted to write about learning to get dates by talking to girls. That being said, it had no semblance of innovation. But when he learned about the cultural pattern of Columbus breaking the egg, he came up with it for his essay:
- I used to think it was hard to get a date. I was rejected all the time. Like other guys, I thought girls only wanted to date guys who were athletes, high achievers, rich, or really good looking. But then I learned that many girls can talk to boys – just talk to them! How easy! Now I will not be rejected for a date!
Many cultural patterns of innovation exist ‘out there’ for us, as pre-existing formats for generating new ideas and expressing our strong positive or strong negative ideas.
Can you think of others from your own experience?
Here are some other cultural patterns you can plug into your strong negative and strong positive experiences and perspectives to create and express innovation:
- David vs. Goliath—–The small man unexpectedly beats the big man.
Example: The IRS took my uneducated, humble little aunt to court last year for towing her car to get her tax refund. I just knew he would lose. Did everyone surprise —— My sweet, aunt’s little aunt got angry and hit the IRS!
- Chicken or eggs—–Cause and effect are reversed or switched.
Example: Does my boyfriend like science fiction movies, books and stuff because he has a creative mind? Or does he have a creative mind because his whole family spends a lot of time on weird and science fiction?
- All work, no play—wrong!—– Platitudes don’t always work well in real life.
Example: Two nights before finals, I went to the movies and relaxed, as they say you should. Bad advice! I bomb it! The following semester, I studied for two weeks and the two nights before finals—and aced them!
The big idea here, of course, is that innovation is all around us, especially in published commercial works like short stories, novels, essays, and films. So we need to write down strong positive and strong negative personal experiences and then look around for cultural patterns that we can relate to them. We can use those cultural artifacts to reinforce, clarify, or rephrase our initial ideas. We can even use our own experiences as patterns for comparison when looking for ideas.
Since innovation is in the cultural patterns all around us, we need to sensitize ourselves to those patterns of innovation and begin zeroing in on the #1 focus of all successful communications, whether published or commercial–
………………………………………… … ………..what’s new to the reader
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